12.349.2015 - Companies Counting The Cost Of Inaccurate Channel Data

95% report challenges with channel data accuracy or quality.Reading, UK - Zyme, the market leader in the rapidly growing discipline of Channel Data Management (CDM), has today highlighted the growing issue that UK hardware companies are making sales decisions based on inaccurate data from channel partners.According to an independent research report commissioned by Zyme, entitled “The UK Channel Data Management Barometer”, just 25% of respondents cited that they were extremely confident in the accuracy of... Source: RealWire - View Press Release