10.21.2010 - RoxioNow-Powered Storefronts Launch on Hundreds of New Connected Devices SKUs for Holiday 2010
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Novato, CA (October 21, 2010) - Sonic Solutions® (NASDAQ: SNIC}) today announced that it will light up movie storefronts for its retail and studio partners on hundreds of new connected consumer electronics device SKUs this fall. Leading up to the holiday season, the RoxioNow™ platform will power storefronts on a massive number of new HDTVs, Blu-ray Disc players, Digital Media Adapters, and mobile handsets from popular manufacturers including HTC, Insignia, Integra, LG, Magnavox, Memorex, Onkyo, Panasonic, Phillips, Samsung, Sharp, Sony, Sylvania, Toshiba, Western Digital, and VIZIO. The broader reach is expected to continue to drive attach rates and increase transaction volume for both sales and rentals as many more consumers begin to recognize and appreciate the convenience of accessing the latest Hollywood entertainment directly from their living room.
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