08.24.2010 - Iomega Sets the Market Standard for Portable Hard Drives - First to Offer New SuperSpeed USB 3.0 Models at USB 2.0 Prices!

SAN DIEGO, August 24, 2010 - — Iomega, an EMC company (NYSE: EMC) and a leading innovator in digital protection solutions for consumers and small and medium businesses, is excited to announce that it is moving to the new SuperSpeed USB 3.0 interface for all Iomega USB 2.0 portable hard drives, beginning with the award-winning line of Iomega® eGo™ Portable Hard Drives. The new all-USB 3.0 eGo Portable Hard Drives will feature hardware encryption and super toughness, too, thanks to a drop spec twice the industry average - all at USB 2.0 product prices. This market-leading move continues Iomega’s tradition of technology leadership. - View Press Release - Visit Iomega Corporation