12.344.2009 - Sonic Solutions Forms Strategic Alliance with verve-media

Novato, CA and San Francisco (December 10, 2009) – Sonic Solutions® (NASDAQ: SNIC) and verve-media, inc., today announced a partnership to incorporate interactive commerce functionality into the Roxio CinemaNow™ entertainment platform. The collaboration will enable content owners and retailers to explore new innovative revenue models through interactive contextual advertising. For consumers, the new capability will provide a unique viewing experience in which information or purchasing options for products featured in, or related to, the content being consumed are dynamically available upon request. - View Press Release - Visit Sonic Solutions.