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01.18.2016 - TransgressiveX reimagines insight sector with launch of proprietary measurement and optimisation service, The Brand eXchange Power Survey



View RealWire related news. New brand measurement and optimisation agency, TransgressiveX (TX) continues its market shake-up by this week introducing The Brand eXchange Power Survey. After three years of testing, development and working with key clients, TX is launching it to the open market. It is a radical and progressive proprietary measurement and optimisation tool, delivering forensic brand guidance and eclipsing conventional research methods. The eXchange System was developed by the renowned Consumer Psychologist Nadim Sadek, ex-Worldwide Commercial &... Source: RealWire

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