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11.06.2015 - Engaging Generation Consumer: it's essential retailers get the basics right online

View RealWire related news. New research suggests the burgeoning ecommerce market still hindered by not enough attention by Retailers to the basics for online success.Even without the hype around Black Friday growing at this time of year, Generation Consumer is clearly here to stay, with popularity of online shopping continuing to go from strength to strength. Most consumers rate the freedom to shop at any time as the most important benefit of the online retail revolution according to the... Source: RealWire

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